News Release

Maidstonesdream.co.uk – Bring a medal home

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Maidstone’s potential 2012 athletes are hoping local businesses will give them the kick start they need to go for gold.

Maidstonesdream.co.uk, which is set to go live at the end of April, aims to bring together Maidstone’s athletes and sports teams with businesses in the borough.

The campaign is being handled by Maidstone-based Wonderful Creative Agency.

The site is being funded by Maidstone Borough Council to help create a legacy from the London 2012 Olympic Games and promote sporting achievements in the borough.

Athletes and teams will have their profiles on the site and businesses will have the chance to adopt them with either a gold, silver or bronze style package. Details of which will be revealed shortly.

On Maidstonesdream.co.uk businesses will be able to search for athletes via their sport, name or even the type of competitions they have entered. The profiles will be similar to a Facebook profile and will include the athlete’s details, how often they train, who their heroes are, how many competitions they have won, why they want to be sponsored and how they got into their specialised sport. They will be able to update the profiles themselves.

Cabinet Member for Leisure and Culture, Cllr Brian Moss who has allocated £15,000 for maidstonesdream.co.uk is hoping to create an air of excitement in the lead up to London 2012.

Cllr Moss explained: “We are offering athletes, teams and businesses in the town the opportunity to be part of this exciting campaign. Maidstonesdream.co.uk has been created to help talented athletes achieve the ultimate goal of being part of Team GB in 2012. Some athletes and teams may only need a small amount of sponsorship to help them on the way, others may need more, but maidstonesdream.co.uk is there to help all our potential sports men and women.”

An ‘opening ceremony’ type event will be organised to launch the website. More details to follow soon.

Any business or athlete wishing to register their interest should contact Karen Jeal on 01622 602759 or email maidstonesdream@maidstone.gov.uk

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